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Tytia

From the Squarespace website of Tytia Habing

For photographers, the dual responsibility of making work and managing a business can be daunting, but it doesn’t have to be that way. Where most platforms require that you create a separate website both for your portfolio and for your online store, Squarespace Commerce allows artists to fully integrate everything on a single web address, all without having to write a single line of code. Additionally, Squarespace enables users to sell anything they wish, from prints to digital products.

Emma_Kiseil

From the Squarespace website of Emma Kisiel

Squarespace Commerce works with any and all of Squarespace’s award-winning templates. Using the handy Style Editor, Squarespace users can customize the look of their online stores to suit their own aesthetic and vision. The easy-to-use Stripe payment processor makes receiving payments more efficient and more secure than ever, depositing payments directly to your bank account seamlessly and without hassle. Photographers also have the ability to make coupons, print packing slips, and track orders.

With Squarespace, photographers can also build a fully-integrated mailing list using MailChimp, a feature that enables photographers to create and maintain a wide customer base. Should they wish, store-owners can also employ express checkouts, allowing customers to easily navigate the commerce experience without pesky shopping carts.

Squarespace Commerce is included in your Squarespace Business Plan, meaning that there’s no extra cost to build your own store. Squarespace is integrated with Google Analytics and a wide array of social media platforms like Twitter and Facebook, allowing photographers not only to market their goods but also to track progress and traffic to determine which products sell the best.

Building an online presence— not to mention creating your own business!— can be intimating, but Squarespace Commerce does the hard stuff for you, freeing you up to do what you do best: making photographs.

Squarespace is a Feature Shoot sponsor.

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