As a frequent shopper at New York bargain and 99 cent stores, I often consider the aesthetics of the merchandise. They stock objects not available at Walmart or any of the big box stores, and wonder if this is because much of their inventory is not commercially viable on a large scale. Most Americans wouldn’t want things of such garish color and cheap construction in their homes, and so these plastic outcasts come here, to Brooklyn dollar stores, to live out the remainder of their sad retail existence.
For Brooklyn-based photographer Antonia Basler, this is fodder for still lives that are engaged with popular culture. Making formal constructions on studio backgrounds, Basler glorifies the mundane, elevating it to the level of art. These still lifes are simple—only a few objects combined with a colored backdrop in frame—however they point to the cultural connections these objects carry. By combining junk in a formal, color driven way, Basler lays bare the connotations of consumerism’s last stop.
Feature Shoot Contributing Editor Matthew Leifheit is an independent writer, curator, and photographer based in New York City.
The 2nd Annual Feature Shoot Emerging Photography Awards is an international photography competition for up-and-coming image makers who are ready to kickstart their careers. Five talented photographers will be provided with the resources they need to get their career off to a strong start. Photographers of all disciplines are welcome to submit up to 5 images in any genre. We can’t wait to see your best work! Enter here.